The Reverse Offer Strategy: How to Get Offers on Your House When Buyers Won’t Commit | Episode 85

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Your house is getting showings… great feedback… maybe even repeat visits…So why is no one making an offer?

The truth is buyers can be nervous to make the first move. Like with any big decision, they’re weighing many factors and sometimes that can create decision fatigue where they freeze and you as the seller are stuck wondering why no offer has come through despite all the showing requests.

In this episode, Glen breaks down the ultimate strategy to pull interested buyers off the fence: The Reverse Offer. By drafting and sending a reverse offer to buyers, creating an offer deadline, and other strategies covered in this episode, you are taking the responsibility of the first move out of the buyer’s hand and getting the conversation, and maybe even bidding war, started.

You’ll walk away from this episode knowing:

  • How can they get away with that?
  • What is the point of these clauses then?
  • When a reverse offer will work best
  • How to write & send a reverse offer
  • How to master the assumptive close
  • When to leverage ‘spam’/ibuyer/wholesale offers
  • Why the psychology and power shift of reverse offers works for home sellers

The market is always changing and this is a key strategy to use when we face lulls, especially those brought on by external factors like interest rates, economical climate, and even the changing seasons. You’re going to want this strategy in your toolbox if you’re planning to sell your home.

If you’re thinking about listing or you’ve been selling on your own and have questions, book a free no-obligation call where we can discuss your selling goals and how to reach them.

Key Moments:

  • 02:48 Panic Or Wait Trap
  • 03:51 Reverse Offer Explained
  • 04:45 Situation One: Green Noise
  • 06:09 Act Fast Create FOMO
  • 08:49 Situation Two: Weak Offers
  • 10:44 Spam Response Template
  • 12:35 Build The Dream Offer
  • 13:33 How To Write A Reverse Offer
  • 16:18 Master The Assumptive Close
  • 18:07 Counter Offer Email Script
  • 22:59 Multi Buyer Warning
  • 24:35 Reverse Offer Psychology
  • 28:28 Timing and Common Mistakes

Key Resources:

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