Lukas Martin on Real Estate Photography | Ep 38

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In this episode, Glen sits down with Lukas Martin, owner of Martin Photography, to discuss the crucial role of high-quality photography in real estate marketing. 

With over 2,500 homes sold, Glen shares insights and tips on how professional real estate photos can attract more buyers and potentially increase your home’s selling price. Lukas talks about the journey of building his photography business, several techniques for taking better photos, and the trends in virtual staging and 3D tours. 

The episode also delves into the regulations around drone photography and offers practical advice for DIY enthusiasts, including a photo checklist and editing tips. Tune in to learn how to make your real estate listings stand out with stunning visuals.

Key Moments:

  • 00:00 Introduction to Real Estate Photography
  • 01:04 Meet Lukas Martin: The Pro Behind the Lens
  • 02:55 Lukas’ Journey: From High School to Professional Photographer
  • 07:33 The Importance of Quality Real Estate Photos
  • 15:10 Common Mistakes in Real Estate Photography
  • 22:50 DIY vs. Hiring a Professional Photographer
  • 33:27 Editing Boundaries and Ethical Considerations
  • 34:09 The Importance of Honest Real Estate Photos
  • 36:12 DIY Real Estate Photography Tips
  • 37:13 Decluttering and Depersonalizing Your Home
  • 38:41 Optimal Lighting and Shooting Techniques
  • 47:20 The Role of Virtual Staging
  • 51:40 Social Media Strategies for Real Estate
  • 55:01 Using Drones for Real Estate Photography
  • 56:32 3D Tours and Virtual Floor Plans
  • 58:52 Conclusion and Final Thoughts

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