Price Low, Sell High: The “Wow” Pricing Strategy That Starts Bidding Wars | Throwback Episode with 2026 Update | Episode 96

By /

Podcast: Play in new window | Download (Duration: 59:33 — 54.5MB) | Embed

Subscribe or Follow Apple Podcasts | Spotify | Amazon Music | Pandora | iHeartRadio | JioSaavn | Podchaser | Podcast Index | Deezer | RSS | More

https://youtu.be/abfz0E7Eq_c

Most home sellers believe they should price to “leave room to negotiate.” It’s one of the biggest (and most expensive) mistakes you can make.

In this special Throwback Episode, Glen revisits one of the most shared episodes in Talking Realty history and explains why pricing your home below market value often leads to a higher selling price.

Using real Ohio case studies, buyer psychology, and actual listing statistics, Glen breaks down the “Wow Pricing” strategy that creates more clicks, more showings, more offers, and ultimately stronger buyers with better terms.

In this episode you’ll learn:

  • Why “price high and negotiate down” usually backfires
  • The difference between “Dream On,” “Meh,” and “Wow” pricing
  • How pricing affects search clicks, showings, and offers
  • How one estate home generated over 1,300 listing clicks, 29 showings, and 7 offers in less than a week
  • Why the strongest buyers almost always emerge from multiple-offer situations

Since this episode originally aired, we’ve added our complete Pricing Strategy Guide to our Free Ultimate Home Selling Toolkit.
Also new this episode: a real example of a 2026 listing that sat on the market for a year without a single showing.

If you’re planning to sell your home and want top dollar without waiting months for a buyer, book a free pre-selling strategy call and we will work with you to create a WOW Pricing Strategy that fits your situation.

Key Moments:

  • 00:56 Home Hasn’t Sold For Over A Year!?
  • 03:52 Why Pricing Beats Marketing
  • 05:33 NEW 2026 Updated Free Seller Resources
  • 06:45 Price Low Sell High Episode Begins
  • 15:28 Three Pricing Methods
  • 21:17 How Event Based Pricing Works
  • 28:18 Strong Offers Need Showings
  • 32:12 Handling Buyer Agent Pressure
  • 34:36 Why Pricing To “Leave Room” Backfires
  • 39:29 Buyer Scroll Psychology
  • 44:11 Pricing Is the Domino
  • 49:37 Pricing Proof From A Real Listing
  • 51:29 Bidding War Results Breakdown
  • 54:54 Backup Offers Keep Buyers Honest

Key Resources:

Contact Information:

Reset password

Enter your email address and we will send you a link to change your password.

Create a seller account

Manage your listings, profile and more

Phone

Buyers will use it to contact you.

By clicking the «SIGN UP» button you agree to the Terms of Use and Privacy Policy

Create a seller account

Manage your listings, profile and more

Sign up with email
Powered by Estatik
Scroll to Top